Jack Freeman
Design & Animation
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CoachedByRogers
Leeds, UK
18:35

CoachedByRogers

We wanted to create something different.
A contemporary personal training identity with an elevated luxury approach – bold and impactful. I paired a heavy mono font with an ornate serif to give the brand some weight yet refinement. It’s all tied together with a clean grid system, blurring of images indicative of movement and noise-treated images capturing a down-to-earth grit.

Services

Naming
Brand Strategy
Brand Positioning
Brand Identity
Art Direction
Digital Design
User Interface
Website Design
Animation

Latest Work